Top 3 Dance Pitches In The Den | COMPILATION | Dragons’ Den

Hello My name is Nick Gallagher Hughes and I'm Here today to try and encourage you to Invest 97 500 pound For a 15 share of the company Top Line Dance frame is a tuition Aid Designed to assist the ballroom dancer Overcome the problems that they have When they're learning to dance I'm just Going to fit them on now just to show You how easily they fit if I can get Robin to come in And Graham What the frame instantly does is Improves not only the posture The Stance We encouraged this core rotation It is an affluent Market The average Ballroom dancer in this Country spends between five and twenty Thousand pound a year With your expertise we hope that we can Make this product grow into worldwide Phenomenon The only way you can see if this product Works is you try it on And he's going to Thank you [Applause] Stick to your day job What about a celebrity endorsement I'm Actually working with a gentleman who is The former world champion Ballroom Dancer to become on your Ambassador our International Ambassador okay how many

Have you sold to date to date we've sold 487. so you've sold for at what cost Um an average price is 105. that's the Reason retail price so what's your cost It cost me just under 20 pound per unit Nick So how much money have you made out of Selling this what's your profit over the Period that your status on to be honest We actually made a loss in the first Year of 2 200 pound how did you make That last what were your cost what were Overheads attending trade fairs a Trade Fair will cost us a new three thousand Pounds I knew you're going to see a Tenant trade fairs this is the problem With trade fairs if it costs you 500 Pounds to attend and you make 400 profit Approach yourself you've lost on that Day in the Trade Fair and there's no Huge benefit to you so if it wasn't for The trade fairs we wouldn't be in the Position we are now we we've we look at Our figures If it wasn't for spending money in trade Fairs you wouldn't have made a loss Trade fairs all around the world don't Work according to Duncan I never said That I never said that Theo not Everything that goes to Trade Fair Becomes profitable just because it can Be a Trade Fair So let's look at another one so let's Look at your projections going forward

For this year If you don't know wholesale You expect again yeah by selling this Product over the next year Well 100 Frames just you know ten thousand pounds Per month that wasn't difficult to Answer was it no no difficult question To understand but for me to be at all Convinced that I would get any kind of Return on my investment and you're not Going to want me to take more than half Of your business off you I'm absolutely Sure about that so before we even embark On that route I might as well tell you Now Nick it's not for me thank you very Much you certainly all got fantastic Postures so it must be do something for You Um But it's not something that I'm familiar With I'm not never done ballroom dancing Other than a waltz after half a bottle Of wine and they're probably not done it Very well So I've got to say I'm out thank you Hillary You don't need me because I can't open Any doors for you And the money alone is not enough It needs people Understanding its benefits establishing The product And waxing lyrical about it So I'm afraid I'm out okay

Nick I I think you've pitched this Brilliantly Um and if it was 20 000 pounds I have to Say I think I probably would have said I'm in But because it's 97.5 000 I'm Unfortunately gonna have to say Nick I'm Out Thanks for watching to come up Okay thank you all very much Nick stood his ground well but to no Avail he leaves with nothing Foreign Next up are Dennis Ahmet and Tim Hamilton who feel we need to rethink the Dance class This is a product which we believe will Change the landscape of how we learn to Dance and exercise today That's my dream and I'm I'm very Passionate about what I do Hope we get it spot on hope we get it Right This could be very positive for the Whole of the UK and the world But will the dragons share their Global Ambition [Music] [Music] I'm super bad [Applause] Hello dragons my name is Dennis arment My name is Tim Hamilton We're from dancer size we're the

Founders of dancer size excellence in Every step And we're looking for 150 000 pounds investment for 10 of our Business We've created Precision mats which has Numbers colors and shapes What we've created is a system whereby We tell and instruct the users where to Place their hand feet and body It makes Learning new dance routines and Memorizing routines much easier You can become part of a instructor-led Class or a virtual class using Precision Mats in addition to that you can even Practice at home Dance to size is fresh and revolutionary And we feel that the dance size Learning System Is going to be the system of choice all Over the world Thank you A confident prediction from Tim Hamilton And Dennis Ahmed Dragons of like three volunteers to come Up and have a go on the maps please They want a hefty 150 000 pounds for 10 Of their dance mat company So you're gonna follow me okay let's do The feet so we're gonna take our foot From Diamond one To blue one Don't back against Diamond one we're

Gonna step out to the red one And back again to Diamond two blue one Red one Blue one Red one I'm gonna finish with a nice Pulse Shoves there we go thank you so much Thank you so was the dance mat judged a 10 or strictly speaking a complete Disaster The dragon known for her dance moves is First with a verdict Is there anything you'd like to know I'm gonna have to come clean I think It's more confusing the minute you said Right can you can you put Black Diamond Two onto blue I'm thinking black diamond And I was black diamond oh hold on a Minute and I I cheated because I did That once or twice I got a bit stuck I Just followed you after that I didn't Actually look at the mat and I did it as I should I got confused Using the mat initially for the first Time that you've ever seen it you have To get used to it you have to get used To where things are and in a typical Dance school what happens is they're Telling you to step out I'm gonna have To stop you Can say all the words you like well That's not actually what it feels like You're not supposed to be looking at the Floor for a star are you so that's not a

Good thing to start teaching people Absolutely if somebody stands in front In front of you and says do this I don't Know anybody else I find it a lot less Confusing than somebody's saying can you Look for red eight I sat and watched all three and all Three of them were following exactly What you were doing now I thought what This was going to be was not to have a Teacher that you copy because that's Just copying a teacher regardless of Whether it's a match I thought it was Going to be coming out of a sound system And it's trying to make the teacher Redundant and it was going to be right Foot to left A5 blue green five six B You know they're gonna have to stand and Do it without following somebody but When they they all followed you the Reason why the map designed it so you Can break down all these moves and build Them up it's to give you confidence so This is this is the idea of the map Dancing by numbers clearly isn't giving Sarah Willingham the master class she Needs and for Peter Jones their Color-coded mats feel like a variation On a classic If you don't mind me saying to me what I've seen is it looks like twister with Numbers right okay this is learning by Numbers colors Twisters a game where This is going to educate you and teach

You something I'm seeing also that there Is obviously a business that's Incredibly successful and has made Already a small fortune because you've Valued this Business at 1.5 million pounds So in the last 12 months how much has This business turned over well we Haven't actually started marketing the Company as yet Sorry sorry you've you haven't done it You haven't saw anything yet We've sold six thousand pounds worth From that so we've approached hang on Hang on you sold six thousand pounds Worth of match yes brilliant how much Profit have you made from those six Thousand pounds worth of mats we're Looking at 35 so what's that 35 of 6 000 yeah so you've made two Thousand pounds And you've got a business that you think Is worth one and a half million today Yes Now this might sound really strange okay I was born on a day But that day wasn't yesterday With based our valuation on the people That we have with us the expertise that We bring to the table the dedication That we have in ensuring that this Product is a total success we've done a Lot of market research we've we've Looked at education sectors such as

Primary schools and we've spoken to all Of those in great detail the feedback We've got is absolutely excellent you Need to speak to somebody that's over Five years of age Peter Jones Is unimpressed by the market Research and the valuation of the Company after minimal sales Can multi-millionaire to casuliman find Value in rolling out the dance mats You're going to put these in the gyms Most gyms have got the space so are you Telling me that you're going to take This much space for four people most Gyms want to occupy 20 people absolutely So are you saying that for 20 people you Need 2 000 Square what you need space Wise thank you it would work what Happens is look at it now and most Classes are how big they should have 20 Or 30 people okay but 30 people how big A space do you need Press Start If you Go to classes and you've got 30 people Crammed in a room that really is Catering for 20 and I do that and I'm Touching somebody then that's dangerous Because if I'm touching somebody any Point when I'm turning around with my Arms out that means they're too close This divides defines a safe zone so Therefore this dictates the safe zone so Therefore when you're dancing and moving And not just dancing but exercising You're not going to kick anybody I don't

Know I'm going to tell you where I am Really really quickly I don't want to argue with people I want To invest in people you're not listening You don't hear anything anybody else is Saying It's a really really bad idea It's crazy valuation and I'm out An irritated Deborah meadan is the first Dragon out But can Sarah Willingham overcome her Concerns and see a future in dancer size Can't see it even looking at it thinking Well if you'd come in with a valuation Of 10 of what you have I still wouldn't Invest in it I'm sorry spunkers I'm not going to invest I'm out When you first came Into the den I was very disappointed When you said well it's a workout And he talks about confidence I don't Think you've given us any confidence in This business venture You know my advice to you guys is very Simple Wake up Right right this is just a game it's not A business at all and for that reason I'm out In all three dragons have left the floor E-commerce specialist Nick Jenkins has Backed innovation in the past does he See the dance mat as a groundbreaking

Learning tool I'll tell you where I am I I think um It's wonderful when people have an idea And they want to see it through Clearly for some reason why you thought This would work but sometimes you need To recognize when an idea is no don't Flog a dead horse because otherwise you Can waste a lot of time and a lot of Your own money in trying to make Something work and I'd hate to see you Do that So I'm afraid I'm out It's one Dragon left Peter Jones has been fairly damning About the price tag they've put on the Company but he has one final question Tim if I gave you a one and a half Million pounds yes for all of this today You would honestly believe wouldn't you That you were the luckiest man alive or Certainly would yes yeah yeah One and a half billion You guys are having a complete giraffe This is something that can attract People Not just the UK well you are completely Delusional if you think that a map with Some numbers on with a business that yet Doesn't even exist is worth one and a Half million and to try and suggest this Could take off in any shape without any Credibility at all isn't good guys and For that reason I'm out

Okay okay guys Peter Jones has put his Foot down and none of the dragons are Prepared to be led on a merry dance the Entrepreneurs leave with nothing One and a half million valuation If I had an idea like that And I was trying to say that it was Worth one and a half billion the last Place I'm about going to go is Dragon's Den totally It's business as usual someday One of the Dragons may change their mind And invest in US [Music] Foreign And my business is resmatazz theater Schools and today I'm pitching for 50 000 pounds for 25 of the business Razzmatazz is a part-time Children's Theater school we teach the kids dance Drama and singing and aim to develop Their confidence improve their health And fitness and provide a safe and Secure resource for parents Today the kids are going to sing for you And medin has wrote this song it's a Razzmatazz jingle she's only eight years Old so we're gonna do it for you now [Music] We dance all night [Music] So let's all go to Rising With Us [Music] Come join us bring your friends it'll be

So cool [Music] Drama I rather than with us Dance yeah [Applause] Present time was established in 2000 in Cumbria I branched out into the north of England and in Scotland at the end of 2005 I franchise the business and in 2006 we successfully launched two in Glasgow to in Edinburgh and one in South Cumbria with Derby launching in February Of this year and other locations in the Pipeline the franchisees pay a one-off Fee for the territory and a 10 Management fee thereafter the kids Attend Razzmatazz once a week for three Hours a week paying a maximum of five Pounds an hour there's 25 in each class Which is 75 per School those 12 weeks of Term and three terms a year this equates Annually to around about a turnover of 40 000 pounds expenses of ten thousand Pounds so a net profit before tax of Around 30 000 pounds Razzmatazz would Use the dragon's investment to launch 10 More schools in the UK it's a good Investment because the franchise is up And running and it's proving successful I propose at the end of year three you Would get your fifty thousand pounds Back plus an estimated profit of 40 000 Pounds I'm going to ask the kids to leave The

Den now and so we can carry on a Discussion thank you [Music] It's hearten's entertaining pitch has Cajoled a rare smile from at least some Of the Dragons but can she tempt any of Them to part with a 50 000 pound Investment for a 25 stake in her theater Schools Denise hi I'm Theo wow That was spectacular a bit different How many schools are entitled now There's 10 in total now how many schools Do you actually own four the other six Yeah Our franchise yeah and the master plan Is Year one to set up 10 more schools in The UK and 10 cities in the UK and then We invest some money to set up 10 more Reinvest the money to set up 20 more so We're up to 50 over three years yeah Okay Denise is clearly ambitious with plans For Rapid expansion Duncan bannatyne Wants to grill her further It is what's your competition and Stagecoach is the main competitor and They've got 600 schools in the UK that's Right yeah my children Stage Coach yeah What is using it dancing or is he done Dancing in a bit of acting or they do Dance drama and singing so they have one Week they do your musical theater and

The next week it's all pop and Street Dance and things like that so they're Getting a good mixture can you tell what Your profit is over the last three years 2005 about 28 000 28 bottom line profit Pre-tax yeah right 2004. 2004 probably about twenty two thousand Wait and the previous year 2003 Probably about eighteen thousand Is after you've taken a salary The first year well the first couple of Years I didn't really take a salary but I do know yeah so when somebody gets a Franchise and they pay a one-off fee Yeah what fee do they pay you between Five to ten thousand right um do you put Any of that money into setting them up Yeah but if you paid five thousand about Three thousand so you make about five or Six thousand Outreach Of each franchise open yeah and then ten Percent ten percent of what of the the Turnover which is about If they've got 100 occupancy about 40 000. right well they give you ten Percent whatever the figure is Hitting a clear To Rich operation It's raised issues of its own for Peter Jones Denise what do you need 50 000 pounds From me for Well I would use the 50 000 pounds to

Set up the franchises so they don't have To approach a bank You're going to become a money lender It's just a quicker way to set up but Denise you're going to go and find Franchisees and then you're going to Lend them the money to pay you that's Just one option we don't have to do that Is it a factor which is affecting your Expansion people not prepared to pay Five thousand pounds Well if it's not then you should totally Forget it because you've just you take Away one of the key pivotal points of Franchising I'm not sure I know what you mean the Financial commitment that they gave you Day one Suddenly Denise is in real trouble her Composure crumbling under the Disapproval of theoper fetus Deborah Meaden suspects that Denise's ambition Isn't matched by her business acumen How do you actually decided what you Need fifty thousand pounds for we Obviously need to spend it please don't Tell me you could spend that fifty Thousand pounds somewhere else no no we Can we need to advertise for more Franchises so we use it for marketing And things oh so either we you could Spend it to get those 10 franchises in But if we think that's a bad idea then Maybe we could spend the money on

Advertising well you wouldn't spend that Kind of money on Advertising no Denise I Might be reaching a decision Here My Worry is that you're not clear on your Destiny that's why I've come here today Though because because you're obviously Got so much experience it was for well It's not advice Bureau no and we're not Here to run your business for you so I'm Really sorry Denise but I'm out [Music] Denise has lost her first dragon will Any of the other dragons see a clearer Opportunity in Razzmatazz Denise you need to get a very clear Understanding of your vision and where You're going I'm investing in you and Then you're saying actually Peter you're Not what you're really doing is I'm now Sitting here as Denise the bank I'm Going to take your money and Loan your Money to another 50 people that you Don't even know who I'm talking to No I understand what you're saying I'm Going to decline the offer I'm going to Say I'm out Now Deborah meaden and Peter Jones have Both lost confidence in Denise and Pulled out Richard Farley has been listening Intently Denise Um I think you've given a very good

Presentation today I love the kids in Here and I love their performance what The only thing I don't like for an Investor is just that there's a very big Competitor there Uh cool Stagecoach surely they were at My level at one point as well yeah they Were they were and when they did that There was no big competitor yeah for me As an investor I don't see the return so I'm going to say I'm out as well okay Thanks You're looking at me yeah you're looking At someone who's very disappointed okay I do think you need to stop and think About how you're going to do this Okay Um I don't think you need the money if You go down the proper franchising Routes because that generates income So on that basis it's not an investment For me so I too I'm out now Four dragons are now out and Denise's Chances of securing the 50 000 pound Investment a hanging by a thread Duncan Bannatyne is the only one left in and Since his initial grilling he hasn't Said a word I I think you do a lot of things wrong But I know Stagecoach very well not just As a theater school but as a company Because I invested in them And when I sold my investment

I did very well I don't know how it works And I think with your enthusiasm You could possibly build the second Stage coach So in that basis If What you said is correct your last set Of accounts audited accounts sure profit At 28 000 pound pre-tax Then I want to invest And I'll invest at the level you've Asked If you want me to Yeah okay So done deal after you've got a deal Okay [Applause] [Music] It's an extraordinary moment Denise has Secured her investment for the precise Amount of equity she was offering and She walks away with an extremely Knowledgeable new business partner to Boot Well done mate thank you The first time I first time I think a Deal's been done without any haggling I Just couldn't How Could You haggle she Wanted 50 000 for 25 she's got a Fantastic little business How could a Haggle yes great little business Denise you didn't even have to argue and You got your money are you happy

Um over the moon totally over the moon Now we're a bit of a bombshell when Duncan said I had shares in Stagecoach right yeah Well your enthusiasm you could possibly Build the second stage coach you said They meet money from it so he knows the Potential doesn't he so do you think Maybe you should have bid for a bit more Now no I'm happy you really are happy Yeah yeah okay well very well done and Good luck

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